Glenn Prickett is the mastermind behind Rock Creek Strategies, a consulting firm that "helps companies, investors, and organizations incorporate the value of nature in economic development." So what does that mean? It means that Glenn crunches the numbers to find ways for businesses to help protect nature AND their bottom line at the same time! Need to remove carbon pollution that your factory is producing? Well you could pay to install carbon scrubbers on the top of your smoke stacks, or you could protect native forests that provide the same amount of carbon pollution removal! When you take into account all the economic value that nature provides, you realize that it makes financial sense to protect our planet.
